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 Wysłany: Pią 13:49, 21 Sty 2011 Temat postu: p90x workout schedule Under Web2.0 consumer behavi |
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Under Web2.0 consumer behavior online travel and tourism web applications
Summation behavior characteristics, real-time adjustment of site's technology strategy,[link widoczny dla zalogowanych], information strategy, service strategy and pricing strategy. Eric (2007), who has told the Canadian Tourism Association's online travel survey data for cluster analysis,[link widoczny dla zalogowanych], based on the consumer level of the network license, the lodging industry's online market segments to repeat the market, the typical market and the occasional market i-plate, and the corresponding marketing measures. 2. Select the appropriate mode of Web2.0 applications. Not all models are suitable for Web2.0 applications tourism website, the website should be based on market positioning and to choose its own characteristics. Travel supplier Web site can access through the provision of services to the RSS Ting target market-to-date information on tourism activities and discounts, visit the Web site so that customers can not receive the information; travel brokers can set up group blog sites, as consumers eWOM exchange platform; currently rare in the tourist sites in the Wiki, the map can become a major tourist site features: maps posted online travel site in the map production software and technical standards common to launch online travel consumers to create personalized travel maps, and placed site sharing. 3. Adjust the structure and content of travel websites. Web Design's main objective is to attract consumers to support consumer decision-making and to encourage consumers to return. Travel around the site structure is not carrying on business or tourism enterprises in the administrative functions of the destination, but the online travel consumer demand around the type or course of conduct, online travel consumers to log on travel site, is not the first to see attractions, line quotation, hotels offer, folk anecdotes, weather forecasting, but the travel list,[link widoczny dla zalogowanych], travel recommendation system, tourism experts, online, travel social networking, travel blog, travel service and so on. Web2.0 travel consumer information for network access, high efficiency, which requires a greater amount of information provided by travel sites, faster updates, and information more interactive, customized information services function more prominent. 4. Improve tourism website into the channel and navigation path. Currently in China there have been many professional travel search sites, and more travel site will develop and use their own travel search engine as one of the main business site. In particular,[link widoczny dla zalogowanych], a large number of travel sites travel suppliers website should further expand the site into the channel. In addition to domain name search engine promotion and to join the tourism,[link widoczny dla zalogowanych], the travel Web site should also provide eWOM platform to assess customer satisfaction, to give a reply or correction services, so that consumers are willing to return to the site. Browse in the optimization path, travel sites can apply labels to classify the information to user queries and exchange, or different for different user navigation paths, for users to choose and customize. [
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