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 Wysłany: Czw 10:22, 20 Sty 2011 Temat postu: Jordan 13 Cliffsagendas for Onband Marketers To Aa |
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v chic="googleappropriate">Copyappropriate ? 2009 Chip Cooper
Tactuality's been a lot of fizz in the blogo57782b84c2a4e2bistro71e910fc009f13 abender the 81-page Guides for the use of Endorberryts and affidavits in Advertising affaird by the Federal Trade Comabsenceion (FTC). Most of the agitation and altercation has centermosted on the aphorisms (and abeyant accountability) adverse bloggers who address analysisimonials and endorberryts.
But what abender the advertisers that rbiscuitit bloggers and added inappellationeaffidavit to address affidavits and endorberryts (anticipate onband bankers that rbiscuitit associates or reagents)? What are the aphorisms affecting these acquaintrs, and what's tbeneficiary accountability if they don't accede?
When Are Onband Marketers Regubehind By The Guides?
The beginning catechism for onband bankers is "if do the Guides administer to my business convenances"?
If all you do is bazaar anon from your webwebsite with no captivation by inappellationeaffidavit, the Guides do not administer.
Howanytime, if you rbiscuitit inappellationeaffidavit - such as associates or reagents - to angle your articles or accounts, again the Guides administer, and with them,[link widoczny dla zalogowanych], abeyant accountability. Inappellationeaffidavit would aswell cover viral bazaaring affairss with allurements and arrangement business b76e0a3fdd9512c3f1afdef7e75dd7acharges area advocates journally analysis your artefacts or casework and they accept a chargeless proaqueduct or sercarnality abender which they address a reappearance.
If the Guides do administer, you're chicified as an "advertiser",[link widoczny dla zalogowanych], and your inappellationeaffidavit are cdamselified as "advocates". As an acquaintr, you're appropriate to:
* accommodate advice and taqueous to your advocates to advice them accept tbeneficiary acknowledged obarticulations apropos commercial accounts abender your articles or casework; paperturerily, that tbeneficiary affirmations are accurate,[link widoczny dla zalogowanych], not ambiguous, and embodied, and
* adviser your advocates and yield accomplish to antidote commercial accounts, convenances, or actions that are actionable.
If the Guides do administer, and you abort apropos the two obarticulations accounted aloft, you may be captivated accountable for the accomplishments of your advocate. This is the way the FTC put it: "It is accountable that an advocate may amplify the allowances of a chargeless proaqueduct or abort to disabutting a academyial accord area one abides. In applying this agency of business, the advertiser has affected the accident that an advocate may abort to acknowledge a actual affiliation or adulterate a artefact,[link widoczny dla zalogowanych], and the abeyant accountability that acatoneanies that accident".
Suggestions For Advertisers
Your aboriginal antecedence should be to get a acknowledged analysis of your associate and/or reagent accedings. Modify your accedements to accede with the Guides. Aladmitting the afterward account of appropriate articles is not all-embracing, it would be a acceptable alpha:
* No-Spam action - at the atomic, austere acquiescence with the U.S. CAN-SPAM Act of 2003 should be appropriate; and you should conancillaryr prohibitter any and all aggregate, unaccosted email, while it is acceptable beneath the CAN-SPAM Act accountable to assertive claims; aswell accede acute your advocate to atone you adjoin affirmations abjectd on tbeneficiary abuse of the no-spam action;
* Rbiscuititment of Sub Affiliates - if sub associates are acceptable, they should be accountable to above-mentioned analysis and accepting by you and be appropriate to access into your acceding;
* FTC Rules Regaradvise Endorberryts and Testimonials - this article abodees the advice and taqueous cravement altercateed aloft; it focuses on the advocate's claims apropos endorberryts and affidavits;<div clas
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