drewr28sx3
Dołączył: 01 Kwi 2011
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Wysłany: Wto 11:47, 24 Maj 2011 Temat postu: Air Force 1 High Top 10 Marketing Strategies for R |
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“It’s tangible [link widoczny dla zalogowanych], it’s solid [link widoczny dla zalogowanych], it’s beautiful.
It’s artistic from my standpoint.
I just love real estate.”
Donald Trump
Building relationships with Real Estate agents is vital to any real estate investor’s success. Why?
They bring you buyers. They bring you sellers. They bring you leads before they hit the market. They present you to other realtors for offers. They teach you how to get your offers accepted. They are one of the most important members of your “power team”.
Important to work with “Winning Agents”
The old 80/20 rule applies. 20% of Agents will be handling 80% of the best whole sale properties. It’s important that you get out there and meet them! Here are some ideas to get to know who the movers and shakers are in your area:
1. Join Local Realtor Association
2. Call local associations and ask who their REO specialists are
3. Scan The Internet to see who is putting up the best listings. Examples:
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? Google “MLS online” in your city to see all properties online
4. Drive the area you are interested investing in. Look for agents who have signs posted in the areas you want to invest in.
What do you need to say when you meet them?
Most importantly do not make the about what they can do for you, make it about what you can do for them!
? Get Them On Your Team By Meeting Their Needs.
? Ask them questions.
? Get to know them.
If you are not comfortable with approaching new contacts [link widoczny dla zalogowanych], you might think about buying the book by Dale Carnegie, ‘ How to Win Friends and Influence People’. This is the best book on the logistics of how to do just what the title says.
I am going to focus on 2 specific strategies you can work with Realtors to grow both your businesses.
Realtor Partnership Strategy 1: EXPIRING LISTINGS: This one consists of Realtors Contacting agents holding listings that are about to expire.
This marketing is an easy way to discover untapped discount properties. Do you agree that Realtors and sellers might be much more motivated to accept discounted offers when their listing is about to expire. As you know the Realtor will make no money for all their efforts if this happens. Plus the seller wants to sell the property and it won’t be sold.
? Steps for working with realtors to contact listings about to expire:
1. Contact Realtors looking for those who you can work to support each other’s businesses. I follow a script when looking to build these most vital contacts.
2. When you meet Realtors excited to support you, set up a system to do the following:
a. Realtor e-mails you list of all listings expiring in 30 days on a weekly basis. Excel format is best. You just need basic info
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